Understanding User Experiences
GroupQuality consulting helps businesses drive digital change by identify the needs and expectations of their customers. We build a picture of the customer experience using an evidence based approach of data collection, market research, customer journey mapping and the user experience.
Journey Mapping
We map the customer Journey to help you identify the processes, skills and digital assets needed to transform your organisation.
Remote User Experience Testing
Online usability and user experience research to help you improve and validate the user experience for web & mobile touch-points.
Customer Personas
Research validated customer personas to define your target segments and improve the customer experience at each touch-point.
Customer Co-creation
Online methods to collaborate with customers on new product or service development by actively sharing ideas & experiences.
Ideation Communities
Agile ideation uses quality assured consumers panels from demographically defined segments to create, refine and validate ideas.
Customer Metering
Unique methodology facilitated by innovative technology to enable the tracking and metering of user behaviour across multiple touch-points.
Wireframe Creation
We create and test wire-frames for digital assets as a critical step in testing the user experience & validating customer decision points.
Digital Strategy
Experienced strategy consultants will work with your team to develop a digital strategy which delivers you digital transformation objectives.
Business Case
Sometimes you need help getting your digital transformation up and running, we help you define, document and pitch your digital strategy.
Data & Metrics Analysis
Quantitative and qualitative touch-point analysis is used to monitor and improve touch-point processes efficiency and customer sentiment.
Requirements
Its not enough just to identify digital assets! We use online community methods & user validation to identify & refine functional requirements.
Stakeholder Education
Education of your internal & external stakeholders helps to get everyone on the same page. We help identify and educate key people.